IDRIS |Rutgers University
The Institute for Data, Research, and Innovation Science at Rutgers University engaged us to build a future-ready website that embodies their mission and values. We redesigned the website for modern appeal, optimized usability for seamless navigation, and integrated clear calls-to-action—making it easier than ever for visitors to subscribe, reach out, or explore sponsorship, partnership, and fundraising options.
The original IDRIS website provided essential information but lacked a modern design aesthetic and advanced functionality, limiting user experience and engagement for its audiences.
The Challenge
SERVICES
WEBSITE REDESIGN & VISUAL IDENTITY BRANDING
USER EXPERIENCE OPTIMIZATION
CMS CONFIGURATION & MIGRATION
SEO & ANALYTICS INTEGRATION
TECHNICAL DEVELOPMENT & SECURITY
Before
The Solution
Our team delivered a clean, responsive redesign grounded in IDRIS’s mission and values. We simplified the information architecture, optimized the users experience, introduced clear calls-to-action for partnership opportunities, and built in accessibility features (WCAG & 508 compliance). We also integrated Google Analytics dashboards so IDRIS can monitor user behavior and website performance.
After
Results
“Outstanding service from start to finish. Victoria and her team completely transformed not just an old website but created a user experience. The team is always professional and responsive, and has helped to increase web traffic since the relaunch. ”